Friday, 13 May 2016

Journalism and Mass Communication as a Career Option

Transitioning from school to college is the one of most awaited journeys of life for every student.  Most of the students also view this journey as a challenging one because it is the most crucial decision in context of the career options.  For most of the students this challenge of choosing a career starts from the day he/she steps in class X and by the time reaches class XII the student is decided about the career to choose for furthering their career goal.

Gone are the days when students opted for career options in media, communication and entertainment industry from field of humanities.  Earlier students from field of Literature, Political Science, History, Economics, Sociology, Philosophy and related fields opted for a career in the field of Journalism, Communication and entertainment industry.  With advancement of information/communication technologies, the choices of career options in this field have multiplied manifold.

Eligibility for admission in Bachelor of Journalism and Mass Communication

The students who have completed their 10+2 can apply for admission in the course with English as a compulsory subject. Some of the universities conduct Common Entrance Examination for admission. While some may offer admission purely on merit basis based on the result of class XII. Therefore the eligibility criteria may differ from university to university and state to state.

Students from any stream (humanities, science or commerce) can apply for admission in colleges / institutes / universities offering the course known by different names – BA (Journalism & Mass Journalism), Bachelor of Journalism and Mass Communication, etc and pursue the course.

What the course offers:

The best thing about the three year degree course is that it gives the students a very good exposure of both theory and practical application information related to the field of journalism, mass communication & entertainment industry. The course upgrades the skill of students in the field of current affairs & contemporary issues, legal affairs related to media, public relations &, corporate communications, advertising, event management, online communication & social media, soft ware’s used in the industry, radio & television formats, anchoring, news writing and reading, handling of camera and other equipments, programme production, photography, film appreciation commonly.

During the course of study, the students are expected to take up internship in the industry for getting firsthand knowledge. In some institutes/universities, it may be mandatory as part of the course curriculum and in some not. But it is advisable for the students to do so as it gives them exposure to practical learning and an insight into working of the media and entertainment industry works.

Placement opportunities on completion of the course

The placement opportunities on completion of the course are very many and diverse. Besides the available traditional platforms, digitalization has opened up new avenues for various online platforms. Also the field of event management and entertainment industry has created new opportunities for placement.
Students choosing it as a career should be prepared for lot of hard work, long and flexible working hours. They should have strong communication skills, eye for detailing, organizational skills, leadership qualities, patience and creativity and zeal for new ideas. One thing is for sure the skills and knowledge gathered during the course will be extremely useful, practical and also come handy in your life.

Dr. Neeru Johri
Professor & HoD 
Dept. of Communication Studies

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